Research

Selected Current Projects on Advertising Agencies

“The Rise and Fall of the 15%: Evolution of Advertising Agency Compensation" (email me for working paper)

For a review on this paper see   https://anderson-review.ucla.edu/the-long-history-of-middlemen-earning-a-lucrative-fixed-commission/

"The Changing Ad Agency in the Digital and Traditional Media World" (email me for working paper)

"Compensation of Digital Media" (email me for working paper) 

 

Selected Honors and Awards

Golda Meir Fellow 2017-2018

Dean's Fellow, School of Business Administration, The Hebrew University of Jerusalem

Finalist Frank M. Bass Outstanding Dissertation Paper Award, 2007
https://www.informs.org/Recognizing-Excellence/Award-Recipients/Sharon-Horsky
Awarded to the best marketing paper derived from a Ph.D. thesis published in either Marketing Science or Management Science in 2006. For the article “The Changing Architecture of Advertising Agencies,”  Marketing Science, Vol. 25, No. 4, July-August 2006, pp. 367-383.   

Dean's Recognition for Excellent Teaching at the Business School, IDC
Best Teaching Nomination, National University of Singapore

Innovative Teaching Nomination, National University of Singapore

Crawford Dissertation Award, University of California, Berkeley

University of California, Berkeley, Haas School of Business Graduate Fellowship

Nick Chetkovich Scholarship Fund, University of California, Berkeley

Dean’s Honor List, Faculty of Management, Tel Aviv University

Dean’s Honor List, Faculty of Mathematical Sciences, Tel Aviv University