Research

Selected Current Working Papers

“The Rise 15%: Emergence and Persistence of Commissions in Advertising" (Abstract)

"The End of 15%: How Advertising Agency Compensation Turned Away from Commissions" (Abstract)

"The Changing Ad Agency Architecture in the Digital and Traditional Media World" (email me for working paper)

"Compensation of Digital Media" (email me for working paper) 

https://anderson-review.ucla.edu/the-long-history-of-middlemen-earning-a-lucrative-fixed-commission/

 

Selected Honors and Awards

Israeli Ministry of Environmental Protection Research Grant

Golda Meir Fellow, The Hebrew University of Jerusalem

Dean's Fellow, School of Business Administration, The Hebrew University of Jerusalem

CBRE Best Paper Award 2020 for the article "Time to Sell of New Green Housing" 

Frank M. Bass Outstanding Dissertation Paper Award
https://www.informs.org/Recognizing-Excellence/Award-Recipients/Sharon-Horsky
Awarded to the best marketing paper derived from a Ph.D. thesis published in either Marketing Science or Management Science in 2006. For the article “The Changing Architecture of Advertising Agencies,”  Marketing Science, Vol. 25, No. 4, July-August 2006, pp. 367-383.   

Dean's Recognition for Excellent Teaching at the Business School, IDC

Best Teaching Award, NUS 

Innovative Teaching Award, NUS

Crawford Dissertation Award, University of California, Berkeley

University of California, Berkeley, Haas School of Business Graduate Fellowship

Nick Chetkovich Scholarship Fund, University of California, Berkeley

Dean’s Honor List, Faculty of Management, Tel Aviv University

Dean’s Honor List, Faculty of Mathematical Sciences, Tel Aviv University

 

Selected Conference Organizer

Marketing in Israel 2022, Co-organizer